Permanently Beautiful

A recent study gives new meaning to the  phrase Femme Fatale. Apparently, looks can kill! At least if the look is from a beautiful woman and the target of her gaze is your typical male! 

In a study conducted by University of Valencia researchers, men’s cortisol levels increased markedly when they were left alone with a beautiful woman. Cortisol is a stress hormone produced when an individual is under physical or psychological stress. High levels of cortisol have been linked to heart disease, diabetes, hypertension and impotency. Tests showed that the more beautiful the woman, the higher a man’s cortisol level rose.

The study involved 84 men. Two men and an attractive woman were placed in a room. One man left the room, leaving the other man alone with the woman. In each instance, the man’s cortisol levels rose. Researchers linked the stress hormone increase to the man’s perceived courtship opportunity. In other words, as he thought about hitting on the woman, his stress levels went up. Stress seemed to be directly proportional to the man’s confidence in his potential success. Women that a man considered to be out of his league produced the most stress.

Permanent makeup can help you keep your man on his toes. When you look gorgeous 24/7, imagine what you’re doing to his stress levels? Does this mean men will give up beautiful women to protect their health? Something tells me they’ll chance it!