Permanently Beautiful

“Personal beauty is a greater recommendation than any letter of reference,” said Aristotle. The Greek philosopher certainly echoed the sentiments of that long-ago era when form was as highly valued as function and the legendary beauty of Helen of Troy caused epic political rifts. But there is still truth to Aristotle’s words of ancient wisdom, and perhaps a useful lesson for the many people who may find themselves on the job market in the coming year.

Today, particularly in business, we have learned to look beyond exterior form to value people for their skills and abilities. Yet, beauty will always be a valuable asset in business. First impressions are vitally important, particularly when seeking a job. A good first impression can help you get that all-important first interview that gives you the chance to show a potential employer what you have to offer. A pleasing appearance puts people at ease and predisposes them to think positively about you. And knowing you look your best gives you an aura of self-confidence that makes you stand out above the competition.

Business styles come and go. Shirt lengths may yo-yo up and down and colors palettes change like fall leaves, but like a classic Chanel business suit, beauty never goes out of style. Permanent makeup enhances your natural beauty, giving you the confidence to go after the job of your dreams. And once you get the job, with permanent makeup you’ll have the confidence of knowing you look just as fresh and beautiful after a long day in the boardroom as you did when you first stepped out of the shower.

Stumped about what to give the love of your life for the holidays this year? Still poking through stores looking for the ultimate “perfect gift”? Frantically searching the Internet for a unique gift that will WOW your special someone? With only 8 shopping days left, time is running out.

Jewelry and perfume used to be gift-giving staples men could rely on. But jewelry, while lovely, usually spends more time in the drawer than it does adorning your beloved. And the discomfort of allergy sufferers has nixed perfume from the workplace, making it an occasional weekend treat for your favorite lady. People are looking beyond the ordinary in their search for an extraordinary gift this season. With so many people suffering from the effects of the recession, ostentation is out and practicality is in. Even the Queen of England, mindful of her subjects’ suffering, has admonished the royal family to avoid flagrant spending.

Everyone is looking for thoughtful, useful gifts that will please the recipient without being insensitive to the economy, the environment or the host of other important issues we worry about these days. Given such strictures, it’s a daunting task to find a gift with the desired ability to make your favorite person gasp with delight and flush with pleasure. A gift of permanent makeup will do just that.

The ultimate gift of beauty, permanent makeup enhances the beauty of a woman’s natural features and can hide the small flaws and imperfections. In the artistic hands of highly acclaimed permanent cosmetics technician Melany Whitney, brows, eyes, lips or the entire face can be made permanently beautiful. The gift of permanent makeup guarantees that you look your most beautiful every moment of every day.

Visit the Whitney Center for Permanent Cosmetics to arrange a holiday gift certificate for your special someone. (We offer permanent makeup for men too!) The unique gift of permanent makeup is certain to make the special person in your life gasp with delight when she or he opens your gift. And that will bring a smile to your face too.

We put on makeup to make us look and feel more beautiful. How heartbreaking then when that which is supposed to make us more lovely actually makes us embarrassed and ashamed of our appearance. That is the sad experience faced by the many women who suffer from chemical allergies. Many of the common ingredients in our most popular cosmetics can cause severe chemical reactions in those who are sensitive. Unsightly blemishes, itchy red rashes, and even scaling or peeling of the skin can occur. Many women have tried brand after brand of cosmetics without success. Often makeup that seems promising on first use becomes septic over time.

That’s the nature of allergies. For those with a sensitivity repeated exposure to chemicals exacerbates the allergic reaction. Some women find themselves changing their entire stock of cosmetics every month, hopeful of finding a compatible product. Unfortunately, these women begin to experience similar problems with the new brand within two to three weeks. It’s not only frustrating, but can be extremely expensive. Just think what it would cost to replace your entire makeup bag every three weeks.

Permanent cosmetics offer women with chemical allergies and other skin problems a happy solution. Permanent makeup enhances and emphasizes your own natural beauty without the application of chemical-containing  cosmetics. Utilizing specialized cosmetic tattooing procedures, permanent makeup safely implants pigment within the skin. In the hands of a highly skilled and artistic technician, permanent makeup achieves the beautiful natural look that is the goal of the world’s top makeup artists — the look you’ve been dreaming of.

Those who say beauty is only skin deep don’t really understand the full concept of beauty. Webster’s defines beauty as “qualities that give pleasure to the senses or exalt the mind.” Each of us has our own personal sense of beauty. We realize that we cannot all be an Olga Kurylenko and a Heidi Klum, but in our own unique way, each of us is beautiful. We may have been blessed with long, lush eyelashes or full, pouty lips or our features may seem quite ordinary. Beauty is much more than the perfection of individual features. True beauty comes from within. It stems from an acceptance and appreciation of who we are and generates the self-confidence and inner poise that kindles the light within each of us. Even the most ordinary of features appears extraordinary when bathed in that inner glow. Perhaps that is why we feel un-beautiful when we believe one of our features is lacking. Our self-confidence stumbles in the face of a perceived flaw and that precious inner light dims.

Permanent makeup can correct those little flaws that nibble at our self-confidence and diminish our inner sense of beauty. Pale, thin or non-existent eyebrows can be artfully arched. Thin lips can be made full and rosy. An irregular lip line can be beautifully defined. Dull eyes can be made dramatic with permanent eyeliner, eye lashes and eye shadow. Sallow cheeks can be made high and rosy. Whatever individual feature diminishes your personal sense of beauty, it can be artfully corrected with permanent makeup, restoring your self-confidence in your appearance and rekindling your inner glow.

This holiday, give yourself the gift of beauty. Don’t allow a minor imperfection to diminish your sense of self. Make an appointment for a permanent makeup consultation and allow the renowned skill and artistry of permanent makeup expert Melany Whitney to restore your aura of personal beauty.

We’ve all had bad hair days. No matter how long you spend in front of the mirror struggling with brush and mousse and curling iron, you just can’t get your hair to look right. Bad hair can completely ruin your day. The ugliness you perceive in the mirror seems to permeate every thought and act. When you don’t look your best, you don’t feel as confident, as in command, or as sure of yourself. You can tell yourself that this is shallow thinking and that the way you look doesn’t change who you are, but no inner pep talk can change the feeling that, today, you feel ugly!

While permanent makeup won’t solve your morning hair dilemma, it will give you the self-confidence of knowing that your makeup is perfectly and artfully applied every minute of every day. Without checking the mirror, you will know that you look your absolute best at all times. Your brows will be artfully defined, your eyeliner perfectly applied and your lips full and lush. With permanent makeup you wake up looking as gorgeous as you did when you closed your eyes the night before. And all without the tedious, time-consuming skin care regimens required to put on and take off makeup. A simple cleansing and moisturizing morning and night and you’re ready for whatever the day — or night — brings!  

Permanent makeup can be applied to a single feature or a combination of features. A full face enhancement can even add permanent cheek color and eye shadow. Permanent cosmetics can enhance your most striking features and correct imperfections that eat away at your self-esteem. Permanent makeup is like having a perfect hair day every day. Because you know you always look your best, you always feel self-confident and self-assured.

Even though it doesn’t come wrapped in one of those famous little blue boxes, the gift of permanent makeup will elicit the same stunned ohs and ahs as a diamond from Tiffany’s. Diamonds may be a girl’s best friend, but permanent makeup is a gift of personal beauty that will enrich every moment of your life. Permanent makeup doesn’t sit in an elegant box waiting to be taken out and worn on special occasions. Permanent makeup enhances your unique personal beauty every hour of every day, filling your life with an elegant sparkle and deep inner glow to rival any diamond.

Artfully applied permanent makeup is an intimate outward expression of your inner poise and beauty. It enhances the natural beauty of your features — eyes, brows, lips, cheeks — and can be used to correct any minor imperfections and flaws that may bother you. Those little flaws that only you see when you look in the mirror can slowly chip away at your self-esteem. Permanent makeup artfully hides those flaws so that you always present your best face to the world.

This holiday give the gift of permanent beauty to someone you love. The Whitney Center for Permanent Cosmetics offers a full range of facial cosmetic enhancement services for women and men. Our services are performed by board-certified permanent makeup artist and instructor Melany Whitney, a nationally-recognized expert in the field of permanent cosmetics. To find out more about our permanent makeup services, please contact the Whitney Center for Permanent Cosmetics. Staff at our offices in New York City, New York, New Jersey and South Florida and will be pleased to answer your questions and schedule an appointment. Consider our gift services this holiday.

Achieving the beautiful, natural look you desire from permanent cosmetics depends on the expertise, experience and artistry of your technician. (See our Nov. 19 and 21 posts on how to choose a permanent makeup technician.) Exemplifying the perfect blend of technical expertise and innate artistry, Melany Whitney of the Whitney Center for Permanent Cosmetics is nationally recognized as the “Voice of Permanent Makeup.”

The nation’s foremost spokesperson for permanent cosmetics, Melany appears frequently on television and is regularly featured in major national magazines on the topics of permanent cosmetics and paramedical tattooing. Ms. Whitney brings extensive paramedical training, prodigious experience and unique artistic talent to her passionate desire to inspire every individual’s natural beauty through permanent makeup.

An expert in all skin types, including international and ethnic skin, Melany has defined the art of creating natural-looking beauty through permanent cosmetics. She is a world-class expert in the artistic creation of permanent eyeliner, permanent eyebrows, permanent lip color and full face enhancement. Recognizing a need, she has also brought the advantages of permanent cosmetics to men, offering specialized services to meet their specific needs.  

An accomplished professional artist, Ms. Whitney graduated with honors from the prestigious School of Art and Architecture of Cornell University in New York. Before entering the field of permanent cosmetics, she was a successful New York City fashion model, actress and professional makeup artist, training at the Fifth Avenue offices of Estee Lauder and Revlon. In her pursuit of professional excellence, Ms. Whitney has undertaken extensive paramedical cosmetic tattoo training and acquired impressive clinical certification, including the highest accreditation, Cum Laude, on her diplomatic boards. A Board Certified Permanent Cosmetic Professional, Ms. Whitney is fully licensed and accredited to practice professionally in the states of New York, New Jersey and Florida. 

Next time: Melany Whitney’s pioneering accomplishments in paramedical cosmetic tattooing

Some women seem to have a certain commanding presence. No matter where they are or what they’re doing, they stand out in a crowd. Your eye just seems to be drawn toward them. It’s not really a matter of beauty, though many are attractive; it’s more that they exude an aura of complete self-confidence. I noticed a woman like this across the gym floor the other day. Like the rest of us, she was working hard, sweat glistening on her face. But unlike the women to either side of her who looked tired and haggard from exertion, this woman looked radiant, her cheeks glowing, her eyes sparkling, her lips curved with pleasure. In a room full of many attractive and many younger women, this particular woman stood out and commanded attention.

If permanent makeup can keep you looking fresh, calm, collected and in control in the middle of a strenuous workout, think what it can do for you during a board room presentation. With permanent cosmetics you know you look your best whether you’re whirling away in spinning class or making a killer presentation to the firm’s top client. You never have to worry about your makeup. When you’ve added permanent cosmetics to your beauty regime, you know your brows are perfect, your eyeliner expert and your lips beautiful every hour of the day. There is no better boost to your self-esteem than knowing that you always look your best.

The Whitney Center for Permanent Cosmetics specializes in the artistic application of permanent cosmetics to enhance your natural beauty. Our expert board-certified permanent cosmetic professional, Melany Whitney, is a nationally recognized expert in permanent makeup. Recently featured on NBC Today, CNN and Entertainment Tonight, Melany Whitney is recognized as the national “Voice of Permanent Makeup.” To find out more about how permanent cosmetics can enhance your natural beauty, please visit the Whitney Center for Permanent Cosmetics website.

A friend of mine is a globally respected research scientist. She spent years hiking rugged terrains in remote corners of the globe and sailing on wind-swept research vessels. In such challenging physical environments, practicality ruled the day and there was little time or opportunity for perfecting the art of makeup, hairstyling or wardrobe. So it was a rude shock when she decided to pursue a high-level post in Washington D.C. and realized that she would be judged not only on her professional qualifications and personal demeanor, but also on her appearance. To be accepted and respected by the political, academic, and corporate elite of the nation, she found she would have to look the part and develop a new set of personal skills.

Attacking the problem with the same determination that catapulted her to the top of her profession, my friend engaged the services of a high-end professional shopper to school her in flattering wardrobe choices. She went to the city’s premier stylist for a cut and styling tips, then stopped by the shop every morning to practice until she could duplicate his technique. Learning to properly apply makeup was the most difficult of the tasks she set herself. Barely there eyebrows and a thin lip line marred by tiny lines from years of sun exposure increased the challenge.

For people like my friend, permanent cosmetics can be the perfect solution. A skilled permanent makeup technician can artistically style the face to enhance its natural beauty. Pale eyebrows can be given beautiful definition, thin lips made lush and full, and dull eyes given lustrous drama — and best of all, it’s permanent. No more morning struggle to make yourself look beautiful. No need for late afternoon touchups. With permanent cosmetics, you look beautiful every minute of every day!

This is a continuation of the post that was started on Wednesday about Melany’s professional eye enhancement tips.

Interviewer: What about the client who wants a more dramatic look?

Melany: If my client wishes a bit more thickness or darkness to that upper lash line, I can add a tad thicker line in that area to make that area even more outstanding. At the same time, I try to keep a “soft edge” to both the top and bottom liners for that all important natural appearance.

Interviewer: What about the lower lid, I think you do something different there don’t you?

Melany: Yes I do, the lower liner is definitely treated a bit differently than the top liner. It needs to be put in-between each bottom lash and in a more of a stippled or connected dots technique. Due to the natural salt we have in our tears – the bottom line will always fade a lot more than the top and give a softer effect – but a very important one. Without bottom definition, your eyes tend to look droopy and tired. Done correctly, which means, NOT done with a thick application, the liner will actually make your eyes “pop”. If not done in just that precise way, a thick black liner will tend to “close the eye up”.

Interviewer: What about color and what color should not be used?

Melany: The choices in color for eyeliner have basically come down to black and black brown. Color can actually be applied as a shadow above the liner (permanently or by conventional means) if desired later. If you understand color theory – the reason you should not rim your eyes with a medium or light brown is that those browns tend to have too much warmth or red tones in them and can give your eyes a “rabbit eye” (pink) effect. 

Interviewer: Any other important tips for us today on eyeliner?

Melany: Another VERY important tip is that eyeliners should NOT go past the last lash in any direction (top or bottom). This is due to the fact that if done in the medial area or outer Canthus area of the eye, you could experience “migration”, weeping or bleeding of the color under the skin, where it is not supposed to be. I am asked many times to pass these parameters and decline. Better safe than sorry in these instances!

Another comment I’d like to make is that all black eyeliner pigments have “blue” in them. This blue will eventually come out months to years down the road. This has never been a “negative” to be concerned about, since all eyes look great with the smallest bit of blue or charcoal around them. Actually this “fading” tends to make light blue eyes a bit greener looking! This does not indicate that your technician is using “common” tattoo ink in your liner – it is simply a reality of the color black.

Interviewer: What great tips and insights into how you enhance eyes permanently. You also had some great insights into brow design in the last newsletter issue and I would like to provide that link to our readers. I’m sure you’ll have another new tip for us in our next issue and even I will be looking forward to that.