Permanently Beautiful

Get a second look with Permanent Cosmetics for Men.

It’s all over in 15 to 20 seconds. That’s all the time guys have to make that all important first impression when they meet a woman. At least that’s the view of the authors of a fun and fascinating new book that will be in bookstores later this month. In Undateable: 311 Things Guys Do That Guarantee They Won’t Be Dating or Having Sex, authors Ellen Rakieten and Anne Coyle provide a hilarious field guide to male dating faux pas. Cringe-worthy wardrobe malfunctions, disastrous relationship-tanking behavior, unfortunate male mood-breakers and a host of other dating red flags are come under scrutiny. Sure, the book subjects male dating behavior to some hilarious ridicule, but it also provides thoughtful insight into the female mind and practical recommendations for getting past those first 20 make-or-break seconds successfully.

While Undateable focuses largely on fashion and behavior faux pas, it’s a person’s face that first captures attention and is the focal point of a large portion of those critical first 20 seconds when men and women meet. Permanent cosmetics for men can ensure that you make the most of each critical first encounter. Permanent cosmetics for men can camouflage unsightly facial scars and correct pigment problems, create a more symmetrical lip line and create fuller, more commanding eyebrows. Visit our Permanent Makeup for Men website to find out more. The clock is ticking!

It is politically correct today to recognize the inner beauty in each individual and eschew outward appearance as a measure of a person’s worth. But scientific studies have repeatedly shown that human beings are hard-wired to respond more positively to beauty. Beauty seems to be as much a survival skill as intelligence or strength. We trust and value attractive people. It is no accident that successful politicians, movie stars, television personalities and business leaders seem more attractive than the average Joe or Jill on the street.

In her 1999 groundbreaking book, Survival of the Prettiest, Harvard Medical School psychologist Nancy Etcoff applied the nature vs. nurture argument to the issue of physical beauty. What Etcoff discovered is that, despite our intellectual desire to peer beneath the surface, in practice we do judge people by their appearance — and beauty tips the scales in an individual’s favor every time. Etcoff found that beautiful people hold better jobs, are paid more, are promoted more often and seem to find an easier path to success. We may wish it were different, but the reality is that life is easier for beautiful people.

Some individuals are blessed with naturally beautiful features. The rest of us must rely on makeup, fashion and personal style to enhance our features. Fortunately, artistically applied permanent cosmetics can permanently enhance your best features while correcting small flaws that may detract from our appearance. When expertly applied by renowned permanent makeup artist Melany Whitney, permanent cosmetics can create a stunning, more beautiful you, ultimately enriching your appearance and your life.

Dove is chipping away at America’s idealistic views about beauty, doing its part to show that each of us is beautiful in our own way. Dove used the Super Bowl to tackle stereotypes about men’s grooming. Using the tag line “Be Comfortable in Your Own Skin,” Dove used buff athletic men to portray moisturizing and skin care as a healthy way for a man to nurture his body.

For centuries men took a bare bones approach to grooming. A shower and a shave was the male standard. In the 1800s, male grooming products were introduced at upscale barbershops and men’s clubs, but were sneered at by the Joe on the street. With the exception of hair pomades which faded in and out of style and were considered more of a necessity than a matter of vanity, male toiletries comprised an extremely thin market through the 1950s. The 1960s sexual revolution heralded a turning point in male grooming standards. By the 1960s men’s toiletries had become a fast growing market, although selection was still limited to basics like shaving cream, hair gel and aftershave.

It wasn’t until 2000 that male fragrances exploded onto the cosmetics market, opening the door to skin care and other grooming products designed specifically for men. Today most men take as much care in their appearance as women and many turn to permanent cosmetics to enhance their appearance, camouflage scars or correct flawed features. To find out more about male permanent cosmetics, visit our permanent makeup site for men.

Hair transplants have come a long way since the old hair plug days when harvesting left male scalps cross-hatched with chicken-scratch Xs. Modern surgical hair restoration techniques now graft entire follicle units onto thinning sites creating a seamless and very natural appearance. Harvesting sites generally remain hidden for years, covered by still vital hair growth. But as in all things, nature eventually catches up, hair loss continues and once-hidden hair transplant harvest sites are exposed. Harvesting scars along the back of the skull often show up as ugly red lines and can give men a lobotomized look. Not exactly in tune with your suave, savvy, accomplished image!

Expert paramedical tattooing, a form of permanent makeup, can reduce transplant harvest scars to a nearly invisible line. Permanent makeup, known medically as micropigmentation, tattoos iron oxide cosmetic pigments into the dermal layer of the skin. The technique can be used to camouflage scar tissue, hide embarrassing hair loss from thinning hair, camouflage bare patches in beards and sideburns, reshape uneven or scarred lip lines, enhance eyelash loss and create thicker looking eyebrows.

To see how permanent makeup for men can hide transplant harvest scars, visit our website to see before and after pictures of actual patients. Don’t let embarrassing hair loss or transplant scars diminish your self-confidence in your appearance. Permanent makeup for men can give you back your competitive advantage.

Imagine two Christmas mornings. In one, your kids or nieces and nephews or grandchildren rush you out of bed. No time to even wash your face, much less moisturize, and forget about makeup. The kids simply can’t wait another second to start ripping and tearing into their loot to see what Santa brought. You gamely toss on your robe and troop downstairs only to be confronted by flashing cameras dutifully capturing the big moment. There you are: hair a bit disheveled, glassy eyes fading into your sallow face, lips dry and lifeless. Ugh! This is the moment your family is capturing for all eternity? Where can I hide?

Now imagine yourself after permanent makeup. You wake up smiling, knowing you look fabulous. Run a brush quickly through your hair. With perfectly lined eyes from permanent eyeliner and soft red lips from permanent lips you know you’ll look smashing in the family photos to come. That mildly disheveled look has turned sexy and alluring. Bring on the cameras. You’re ready to shine — and it’s only 5 A.M.!

Who wouldn’t prefer to star in scene #2? Sure, it’s too late for this year; but it’s not too late to treat yourself — or someone you love — to a permanent makeup gift certificate from the Whitney Center for Permanent Cosmetics. Make a holiday vow that this is the last year you’ll find yourself hiding from Christmas morning cameras. Next year — after permanent makeup — will be your Christmas to shine. Smile!

Does your sweetie need a little help in the gift-giving department? Is he always picking out clothing that wouldn’t fit a toothpick in colors you wouldn’t be caught dead in? Is your dresser lined with bottles of celebrity colognes? If all you can think of whenever he hands you an elegantly wrapped box is How long will I have to wait in the return line this year? Take pity on the poor guy and tell he what you really want — a holiday gift of permanent makeup.

Our favorite men really do want to give us holiday gifts that light up our eyes and make us happy. But let’s face it, a lot of guys were born without the fashion gene. So unless you love electronics, you really need to help them think outside the box. Permanent makeup is a gift you’ll treasure each and every day for the rest of your life. Permanent cosmetics is a gift of beauty, time and self-confidence. And it’s a gift he’ll enjoy seeing you wear every day — and night!

And gals, we’re not the only ones who like to put our best face forward. Maybe your guy is secretly hoping for permanent makeup for men in his Christmas stocking!

The cameras may be positioned to make it less obvious, but look carefully and you’ll notice that hunky Twilight star Robert Pattinson suffers from grossly uneven nipples. Perhaps it’s embarrassment about his nipples and not his professed fear of injuring his beloved that is really at the core of vampire Edward Cullen’s sexual abstinence. Pattison’s Twilight alter ego is rarely shown shirtless, perhaps with good reason.

Fortunately, fans of the vampirous Brit need not worry. Robert’s uneven nipples can be permanently fixed by areola restoration, a specialized type of paramedical tattooing perfected by Melany Whitney. A nationally recognized expert and innovator in the field of permanent makeup, Melany has developed a unique tattooing process using special tools and pigments to create realistic-looking nipples. Originally developed to help breast cancer patients undergoing breast reconstruction, Melany’s innovative tattooing process produces a normal-looking, textured, three-dimensional nipple.

Melany’s cosmetic tattooing procedure can be used to provide men with the perfectly symmetrical nipples every man desires. Small nipples can be made to look larger. Melany’s specialized tattoo shading techniques can correct the size, color and shape of male nipples and areola (the colored skin surrounding the nipple) so that they are larger, attractively tinted and perfectly positioned. Don’t be embarrassed to take your shirt off. Melany Whitney can make male nipples look normal again.

Find out more about Melany’s unique tattooing techniques on our website.

Happy Thanksgiving! You were up with the sun chopping and stuffing and peeling to get ready for the big feast. You’ve been darting back and forth between the kitchen and the tube trying to catch the big balloons and Broadway numbers in the Macy’s Thanksgiving Day parade. Or you and your crew may even have decided to brave the cold and the crowds to try to elbow your way to the curb for a ringside seat! Whichever way your holiday began, it’s a certainty that the makeup you so carefully applied this morning has disappeared in a cloud of either potato steam or Manhattan exhaust fumes!

It’s not easy being a woman. If only there was a way to look beautiful every minute of every day — and night — without worrying about your makeup and constantly taking time to touch it up. Ah, but there is! Permanent makeup is a specialized form of cosmetic tattooing that enhances your natural beauty. No more long makeup sessions, no touch ups; just fabulous you 24/7. If you’re looking for a unique gift this holiday, give your special someone (or yourself) a gift she’ll thank you for every single day — and night! The gift of permanent makeup is a gift of perpetual beauty.

Contact the Whitney Center for Permanent Cosmetics for gift certificate information.

Women aren’t the only ones taken with the brooding vampire look popularized by Robert Pattinson in the hit movie Twilight and its just opening sequel New Moon. There are plenty of guys who are fans of Stephenie Meyer’s Twilight Saga. And even men who prefer Bram Stoker’s more brutal portrayal of the great fanged one in the 1992 film Dracula  to Twilight’s romanticized tortured hero have tuned in to the power of those brooding brows. For it’s Pattinson’s lush, full, dark eyebrows that have women swooning.

Those sexy brows dominate Pattinson’s face, giving him an allure of mystery and power with a “shivers down the back” touch of danger. What’s not to love? Eyebrows frame and define the face. Hollywood makeup artists, who deal in perception, know that thick dark brows indicate power and command. Even though Pattinson seems to have been born with superb brow genes, you can bet the Tinsletown paint and brush experts have plied their craft to make those brows look thicker, fuller and more brooding.

It’s a look that can benefit any man who wants to get ahead in life. Commanding brows make a man appear powerful, in charge, self-assured and confident. In business — and in matters of the heart — people respond to the way you look. For those without great brow genes, permanent makeup for men can create a strong, commanding but natural-looking eyebrow line. Find out more at Permanent Makeup for Men.

New Moon, the second eagerly-awaited installment in the Twilight Saga, is opening in theaters. With brooding, blood-sucking hunk Edward (Robert Pattinson) off doing vampire things, will beautiful Bella (Kristen Stewart) turn for comfort — and romance? — to mysterious werewolf Jacob (Taylor Lautner)? The allure of the Twilight series goes beyond teenybopper fandom. The best selling series by Stephenie Meyer has women of all ages turning pages late into the night. Sensuous and sexual without being explicit, Meyer has transformed sex into the more emotionally powerful yearning. In a Time magazine interview, saga screenwriter Melissa Rosenberg called it “safe sexuality. It’s the ultimate romantic ideal. You have the allure of danger. And yet there’s only so far you can go.”

Who knows how far you’ll go when you slip into New Moon’s mysterious “Twilight Eyes.” The dangerous allure of New Moon’s otherworldliness begins with the eyes. Create Bella’s sensuously tortured look by first defining eyes with a thin line of chocolate eyeliner. Thicken and define brows. Use a pale neutral pink shadow under the brow. Apply russet brown shadow lightly to eyelid, feathering and slightly smudging up toward inner brow terminus and slightly beyond outer eye line. Add a very light swipe of shadow under eye and feather slightly toward cheek; don’t smudge the eyeliner.

Permanent makeup provides the perfect foundation for Twilight Eyes or any look. Lush permanent eyebrows perfectly frame your face. Permanent eyeliner flawlessly defines eyes. Add shadow and you’re ready to prowl!