Permanently Beautiful

Plastic surgeon Dr. Drew Ordon and OB/GYN Dr. Lisa Masterson emphasized that permanent makeup is much more than a medical procedure or cosmetic tattoo — it is also an art form. To achieve beautiful results, permanent makeup must be applied by a permanent makeup practitioner who is an accomplished artist in addition to being highly skilled. The doctors’ advice:

1. Choose a permanent makeup expert who is well experienced in the procedure you want to have done.

2. Choose a permanent makeup artist who has demonstrated exceptional artistic ability in her work.

The face is the canvas on which the permanent makeup artist creates her art. Nationally recognized permanent makeup expert Melany Whitney combines world-class technical expertise with impressive artistic talent. Below are before and after photos of one of Melany’s patients. This woman exhibited many of the same issues as the woman who received permanent makeup on The Doctors. Very fair, her eyebrows and lashes were nearly invisible. Pale lips the same shade as her skin tone gave her a sallow appearance. The difference after Melany’s artful application of permanent makeup is nothing less than stunning!  

Catherine Deneuve

At Nordstrom’s celebrity-studded Cosmetic Trend Event in Honolulu next week, international makeup experts will announc the Return of Makeup. Say good-bye to the au naturel, no-makeup look; makeup is making a big comeback. The new look is still fresh-faced and luminous, but artistic makeup contouring and layering will be used to achieve ingenue radiance. Facial sculpting, the artistry of using makeup to create dramatic three-dimensional planes to enhance and reshape facial features, hasn’t been this popular since its heyday during the Dynasty days of the 1980s.

NARS Cosmetics national makeup stylist Janice Daoud will be launching Francois Nars’ new summer collection inspired by Catherine Deneuve’s sophisticated look in the 1967 film Belle du Jour. “3-D skin, juicy, fruity lips and cheek, and an indigo eye” are the hallmarks of the dramatic new look, Daoud told Hawaii’s Star Bulletin. Drama is created by layering shaded sculpting sticks to add dimension and highlights to the face, much as a painter layers paint to create a portrait.

It’s a technique well-known to nationally renowned permanent makeup artist Melany Whitney, who is also an accomplished artist.  Facial contouring is a labor-intensive technique, requiring considerable cosmetics skill and a painter’s artistic knowledge of facial planes and shadows. However, when Melany combines her considerable artistry with her expertise in permanent makeup techniques to apply dramatic contours to your facial canvass, the only thing you need to add is a little moisturizer and a smile.  With permanent makeup, you always look beautiful and alluring.

Dr. Mehmet Oz

In a moving segment on the Dr. Oz Show (click the link to watch), Melany Whitney was able to change the life of a woman whose badly scarred face had haunted her for 27 years. At the age of 15, Suzanne’s face was shattered in a devastating car accident. It took doctors 10 hours and 500 stitches to reconstruct her face, leaving massive, ugly scars. Five plastic surgeries were able to repair most of the facial damage but not the hideous scars. Even makeup was not able to hide all of the scarring that slashed across Suzanne’s face. At the age of 42, Suzanne felt doomed to a life where people quickly turned away on meeting her and children found her frightening. Every time she passed a mirror or caught her reflection in a shop window, she was reminded afresh of the horror of that moment long ago when her life changed forever.

Moved by Suzanne’s plight, Dr. Oz sent her to Melany. Melany carefully mixed permanent cosmetic color pigments to precisely match Suzanne’s facial skin tone. She then injected and blended the pigment into the skin layers along the white scars on her face, completely hiding the scars. When Suzanne joined Dr. Oz and Melany on stage to show off her new face, she was ecstatic. For the first time, she said, her daughter had told her, “Mommy, you’re so beautiful.”

Watch the video on our website to see how Melany and permanent cosmetics changed Suzanne’s life.

Melany Whitney's Artistry

Is it art or is it science? Permanent makeup is both. But when the results are stunningly beautiful, you know that an artist’s hand is guiding the science. The success of nationally renowned permanent makeup artist Melany Whitney comes from her unique ability to combine the precise medical and technical knowledge of a scientist with the artist’s aesthetic eye for color, line, form and beauty.

Before she rose to the top of her career as an innovator and national leader in the field of permanent makeup, Melany’s artistic talent led her to a career as an artist. An honors graduate of the School of Art and Architecture at highly respected Cornell University in New York, Melany worked as a commercial fine arts artist for The New York Times. You can see Melany’s superlative eye for the subtleties of color and the beauty of form in her stunning personal art portfolio. 

Melany’s interest in beauty and style led her into the related fields of fashion and cosmetics which allowed her to apply her professional artistry to new endeavors. Training at the Fifth Avenue offices of Estee Lauder and Revlon led to successful careers as a New York City fashion model, an actress and a professional makeup artist.

Next time: Mixing art with science: How Melany has changed the face of permanent cosmetics.

A nationally recognized expert in the field of permanent makeup and paramedical tattooing, Melany Whitney’s expertise and knowledge are frequently solicited by national television, print and radio media. A featured guest on Sirius Satellite Radio’s Doctor Radio, Melany has been interviewed about the advantages of permanent makeup by ET, Inside Edition, CNN and NBC’s Today Show, among others. Her renowned artistry and well-deserved reputation as “the Voice of Permanent Makeup” have made Melany a much-quoted source on the subject of permanent cosmetics. Melany’s comments on permanent cosmetics have been featured in national beauty and fashion magazines including Elle and New Beauty.

Melany’s ground-breaking paramedical tattoo work with breast cancer survivors undergoing breast reconstruction surgery led her to develop a unique three-dimensional tattooing technique that creates a realistic-looking nipple and areola. An achievement that has provided tremendous personal satisfaction, Melany’s new reconstructive tattooing technique had given breast cancer survivors renewed self-confidence in their appearance after breast removal and reconstruction.

A pioneer in the field of permanent makeup for men, Melany was recently asked by Flash News to discuss the sensitive issue of malformed male nipples and whether the use of corrective paramedical tattooing could correct the problem. New Moon star Robert Pattinson is just one of many men who suffer from uneven, malformed or too small male nipples. The same permanent makeup techniques Melany developed to assist breast cancer survivors can be applied to the sensitive issue of malformed male nipples.

To find out more about Melany Whitney, founder of the Whitney Center for Permanent Cosmetics, visit our media center.

Coloring our lips has been with us since ancient history. Anyone who has ever worn it has surely noticed how the right color instantly adds vibrancy to the entire face, bringing the color out in the cheeks and creating contrast to the eyes. But lipstick has its drawbacks.

It can come off on the teeth, or on the faces (or collars, as the song tells us) of those we love. In moments of haste, we may find our lipstick smeared on a shirt we’ve tried on, or on a towel at a friend’s house after a quick face wash. We know how difficult it can be to get those kinds of stains out. 

Permanent Lip Color applies micropigmentation, or color, into the skin. You wake up with colorful lips and find that none of it is smeared across your pillowcase. Irregular lip shapes can be permanent redrawn and colored in, too. Melany Whitney is a world-class Certified Permanent Cosmetic Professional and expert in this field, and uses only the best color to suit your skin tone, and applies it safely.

A testimonial from a client of Melany Whitney’s said “I can smooch my grand kids to my heart’s content, and not give them the dreaded ‘lipstick cheeks.’”

Consider permanent lip color as a way to save on stain remover, at the makeup counter and to look great all the time!

Permanent Eyeliner and Permanent Eye Shadow Procedure

Not at all–-it will just look like you’re wearing makeup. Initially, the color will be stronger, but after two to three weeks of healing time, your new permanent makeup will soften to a natural-looking, beautiful color. Actually, because of the time and attention paid to choosing the perfect color to suit your natural skin tone, it may end up looking more natural than makeup. Here are a few Permanent Makeup testimonials from expert Board Certified Permanent Cosmetic Professional Melany Whitney‘s customers :

“The time I spent prior to my decision to have permanent makeup was just as important as the time I spent with them during my magical visits. Melany is truly a skillfully gifted artist. Her work is subtle perfection. My friends still haven’t figured out why I look so wonderful!”

“I love my eyebrows! I was so impressed that Melany took so much time ‘planning’ them before she started the work. She’s truly a real pro.”

“I look alert as soon as I wake up because of the lovely eyeliner. I have to admit I was having second thoughts about the eyebrow treatments. After the healing and ‘curing’ time though, they just look so elegant.”

Since a picture is worth a thousand words, feel free to browse Melany’s Permanent Makeup photo gallery, and decide for yourself.

My friend has beautiful, almost translucent skin and very pale, natural, platinum blonde hair. Her biggest beauty challenge has always been that her eyebrows are so naturally pale that they are nearly invisible, giving her face a surreal, slightly robotic appearance. But in her 20s, during the stressful pursuit of her PhD, my friend completely lost her eyelashes and eyebrows to Trichotillomania, also called trich or TTM. Nearly 2.5 million people in the U.S. suffer from this impulse control disorder in which sufferers feel a compulsion to pull out their own hair. In some cases, the hair grows back; but in my friend’s case, it did not. Like many Trichotillomania sufferers, she was embarrassed by her appearance and ill-at-ease at professional and social gatherings.

Permanent cosmetics can help Trichotillomania sufferers like my friend regain their self-confidence. Nationally-recognized permanent cosmetics expert Melany Whitney has the skill and artistic ability to create the illusion of natural-looking eyelashes and gorgeous brows. Using permanent micropigmentation, Melany is even able to fill-in and permanently camouflage bald spots on the scalp. Visit our website to view before and after pictures of Trichotellomania sufferers who have been helped by Melany Whitney.

The outward appearance of our face and body so often affects how we feel about ourselves. Surgery and injury can leave us scarred, not just physically, but emotionally. Nationally recognized permanent makeup expert Melany Whitney has perfected paramedical cosmetic tattooing techniques and pioneered new procedures in the field that permanently restore the unique personal beauty of disease and accident victims.

Melany Whitney’s exceptional expertise, impressive experience and talented artistry make her one of the nation’s top experts in the application of permanent paramedical cosmetic tattooing. Nationally prominent plastic surgeons, including physicians at the prestigious New York Presbyterian Hospital of Cornell University and the world-renowned Memorial Sloan-Kettering Cancer Center in New York City, regularly recommend Ms. Whitney to their patients. She has pioneered some of the industry’s most successful techniques in the field of scar camouflaging from burns and injury, cosmetic tattooing to help ease the suffering of Alopecia Areata and Trichotillomania victims, and paramedical tattooing to aid women recovering from breast surgery or mastectomy. Her empathy for breast cancer survivors led Melany to develop a unique 3-D nipple restoration and areola repigmentation that recreates the look of a woman’s natural breast for those undergoing breast reconstruction surgery.

One of the nation’s most accomplished and artistic practitioners in the techniques and art of permanent cosmetics application and paramedical tattooing, Ms. Whitney is a highly sought-after instructor in the field. On the teaching staff of the prestigious Florida College of Natural Health, Ms. Whitney developed its nationally recognized Permanent Makeup Training Course. Having taught sold-out courses for the past five years, Ms. Whitney now conducts individual and advanced training as her schedule permits.

Achieving the beautiful, natural look you desire from permanent cosmetics depends on the expertise, experience and artistry of your technician. (See our Nov. 19 and 21 posts on how to choose a permanent makeup technician.) Exemplifying the perfect blend of technical expertise and innate artistry, Melany Whitney of the Whitney Center for Permanent Cosmetics is nationally recognized as the “Voice of Permanent Makeup.”

The nation’s foremost spokesperson for permanent cosmetics, Melany appears frequently on television and is regularly featured in major national magazines on the topics of permanent cosmetics and paramedical tattooing. Ms. Whitney brings extensive paramedical training, prodigious experience and unique artistic talent to her passionate desire to inspire every individual’s natural beauty through permanent makeup.

An expert in all skin types, including international and ethnic skin, Melany has defined the art of creating natural-looking beauty through permanent cosmetics. She is a world-class expert in the artistic creation of permanent eyeliner, permanent eyebrows, permanent lip color and full face enhancement. Recognizing a need, she has also brought the advantages of permanent cosmetics to men, offering specialized services to meet their specific needs.  

An accomplished professional artist, Ms. Whitney graduated with honors from the prestigious School of Art and Architecture of Cornell University in New York. Before entering the field of permanent cosmetics, she was a successful New York City fashion model, actress and professional makeup artist, training at the Fifth Avenue offices of Estee Lauder and Revlon. In her pursuit of professional excellence, Ms. Whitney has undertaken extensive paramedical cosmetic tattoo training and acquired impressive clinical certification, including the highest accreditation, Cum Laude, on her diplomatic boards. A Board Certified Permanent Cosmetic Professional, Ms. Whitney is fully licensed and accredited to practice professionally in the states of New York, New Jersey and Florida. 

Next time: Melany Whitney’s pioneering accomplishments in paramedical cosmetic tattooing