Permanently Beautiful

The Cleveland Clinic has pioneered the first face transplant in the U.S. You may have read about the radical procedure last month in which Dr. Maria Siemionow and a team of specialists replaced 80% of a woman’s face with that of a female cadaver in a complex operation that took 23 hours. It was only the fourth face transplant attempted in the world. While the thought of undergoing such drastic surgery may seem horrific, the procedure offers new hope for burn victims and others who have been horribly disfigured. Dr. Siemionow’s research and efforts were funded in part by a $42 million U.S. military grant designed to restore severely disfigured veterans. The military is collaborating with the Cleveland Clinic to treat service members injured in Iraq and Afghanistan.  

That the medical community has developed the capacity to perform a face transplant points out the extreme duress people experience when their face is disfigured or scarred by an accident, injury or surgical procedure. Our face is our window on the world. A pleasant face invites people to connect. Knowing we look good boosts our self confidence. Paramedical tattooing can camouflage scars and hide the imperfections that make us uncomfortable or embarrassed about our appearance. Visit our website for detailed information on paramedical tattooing.

The Whitney Center For Permanent Cosmetics

Perhaps you’re wondering why we just changed our name to The Whitney Center for Permanent Cosmetics. We wanted to recognize the artistry and skill of our premier permanent makeup expert, Melany Whitney. A pioneer in the field of permanent cosmetics, Melany Whitney is a nationally recognized expert in permanent makeup and artistic medical tattooing. Melany Whitney is the “Voice of Permanent Makeup.”

When the news media seek out expert information on the permanent cosmetics industry, they turn to Melany for professional comment and analysis. The growing popularity of permanent cosmetics to enhance natural beauty has led to interviews on many major news programs, including ABC Eyewitness News 7 in New York City, Fox 5 News New York, the NBC Today Show, CNN, Inside Edition, ET and Bravo. Articles featuring new beauty trends and Melany’s innovative beauty techniques and have appeared in Elle, Women, New Beauty, The New York Observer, New Jersey Monthly and a host of other magazines and newspapers. 

But permanent cosmetics have important applications outside the realm of everyday, around the clock beauty. Melany is a pioneer in the field of paramedical cosmetic tattooing.  When prominent plastic surgeons and physicians seek the services of a medical tattoo professional to restore the beauty and confidence of their patients, they recommend Melany. She is nationally recognized and sought not only for her expert professional technique, but also for the realistic artistry she brings to facial and breast restoration following surgery. In support of Cancer Awareness Month, Melany was recently interviewed about the unique areola restoration technique she developed that restores the three-dimensional appearance of a natural nipple and areola to the reconstructed breasts of cancer patients.

A Board Certified Permanent Makeup Artist and Instructor, Melany has earned a host of certifications and credentials in pursuit of professional excellence. Her extensive artistic background allows Melany to bring unparalleled artistry to her work, whether she is augmenting an individual’s natural beauty or restoring the delicate beauty and confidence of a cancer patient.